According to a study by Harvard Business Review increasing customer retention rates by 5% can increase profit rates by 95%. Can videos help us to retain customers more efficiently? Let us find out.

Why are more and more organizations preferring video content to sell these days? Simply because videos are a great way to put your brand across to new customers, recover lost leads, increase customer base and grow your business.

With more than 50% people leveraging videos to learn about brands, video marketing has become more important than ever. Here is how to set up a video strategy for your business to keep up with the video trend.

Marketers know how impactful videos have been in the last couple of years and are using the same, to entertain, engage and delight new consumers. Here is how you can use videos on social media to engage better and sell faster.

Real estate marketing videos help attract and engage more clients. Videos act as an irreplaceable tool in a Real Estate marketer’s pocket. Here are a handful of tips on video marketing from our side that will help you lever up your real estate business in no time.

Branding is a complex game - one which cannot be quantified into numbers and sales statistics. There is a reason why Apple enjoys a cult-like fan following despite better value elsewhere in the technology markets, and why Nike is associated with the idea of inspirational sportsmanship and ambition.

Let not the latest technologies in the video marketing world scare you bad. Read up the blog and embrace yourself with the emerging trends that will help you soar.

In 2018, we saw some rather innovative video marketing campaigns. From leveraging user-generated content to collaborating with celebrities, here are the best of the lot.