Marketing

In today's cutthroat business world, outstanding customer service is more crucial than ever. Companies that don't prioritise customer satisfaction risk losing customers to the competition. Traditional feedback methods like surveys and questionnaires only

In the rapidly evolving digital world, video marketing has emerged as a powerful tool for businesses to connect with their target audience. With the rise of social media platforms and consumers' growing preference

Email signatures have become an essential part of professional communication. They serve as digital business cards, providing recipients with crucial information about the sender, such as their name, title, and contact information. Video

FAQ videos have become an increasingly popular tool for businesses and organizations to address common questions and concerns from their customers, members, or audience. In this blog, we'll delve into the world of

As video content continues to dominate the digital landscape, businesses are increasingly leveraging this powerful marketing tool to engage with their target audiences. However, with so much content vying for attention, how can

In today's fast-paced digital world, it is crucial for businesses to provide their customers with easily accessible and digestible information. This is especially true for online businesses, where the learning curve can be

Ask a manufacturer to make a product video, and they’d probably create an explanatory video for the mass market and call it a day. Ask a marketer to do the same thing,

Videos have become the favourite type of content of consumers as they’re more engaging and attention-grabbing than text-based content. That’s why most businesses consider videos an essential part of their marketing

What is Video Marketing Video marketing is the use of videos to promote or market a product or service. It can include a variety of formats, such as explainer videos, product demos, customer

In most events, it is common to take photos and videos to celebrate the occasion. Most of the time, videography is used to cover these occasions. The type of videos in these affairs

With 2022 officially in the rearview mirror, it’s time to start fresh and set new goals for 2023. So, it’s out with the old and in with the new. And if

Video is the future of marketing as it ensures greater engagement than written content. Numerous surveys show that customers prefer videos to written content regarding products and services. One survey said over 70%

What is Account Based Marketing Account-based marketing (ABM) is a strategic approach to business-to-business (B2B) marketing that focuses on individual accounts and their needs, as opposed to a traditional, one-size-fits-all marketing approach. Unlike