Marketing

Types of Videos

A Guide on How to Create “How-to” Videos

According to a report by WordStream, people are consuming more than 500 million hours of videos in a day. A how-to video is the second most popular video on YouTube. People go on

Video Marketing

Video Email Marketing: The Sure-Fire Way to Boost Clicks & Shares

Businesses apply a number of marketing techniques to get quality leads and improve audience engagement. Email marketing is one of them- but when you add videos to emails, it works like magic.  Getting

Video Marketing

Video Marketing Strategy Guide to Build Your Brand Stronger

Digital Video Marketing is a $135 Billion industry in the United States alone. It is the best thing to happen to the market since sliced bread. However, you need a plan to enter

Types of Videos

How to Use Personalized Videos to Boost Engagement

The impact of video content is HUGE and making them personalized only adds up the overall marketing returns. There are multiple ways in which businesses leverage personalized videos to generate leads or just

Video Storytelling

Video Storytelling Guide to Build a Marketing Narrative

Video Storytelling is one of the finest ways of building a brand. It is a story of your brand from the human perspective. Not through spreadsheets and graphs. But through the groundwork that

Marketing

The Secrets to Successful Video Marketing

Videos can’t be separated from marketing- it’s a well-known fact that visuals leave a greater impact on the human mind than text. Videos help you promote product/ service, educate, entertain, reach

Video Marketing

Video Testimonials Guide to Build Brand Credibility and Convert More Prospects

A video testimonial is an immensely powerful marketing asset. They drive sales, build trust, and keep customers coming in for more. It is a great way to showcase your work on a personal

Thumbnail

Video Thumbnail: The Ultimate Guide for your business

A video thumbnail is an image that presents your videos to users. The more attractive your thumbnail is - the more views your video receives. Learn how to create an attractive video thumbnail

Types of Videos

How to Create Explainer Videos for Your Business

Explainer videos can be used as a great marketing strategy for your business - It lets you exhibit your great content out to your target audience. Learn about explainer videos with us -

Types of Videos

How to Make Demo Videos that Convert and Drive Sales

Do you ever find yourself looking for unboxing videos on YouTube to get a feel of the new gadget? Maybe you already decided on buying it but still wanted to have a look.

Video Marketing

10 Types of Videos for a Genius Marketing Strategy

Marketers use different types of videos for different campaigns- how different kinds of videos impact the marketing and sales returns depends majorly on the video content types and strategy adopted by a business.

YouTube

Top 20 Types of Videos On YouTube

Your YouTube channel is just like a mini-website for your brand and if you are an independent creator, YouTube can be the place where you can create the perfect influencer model for your

Video Marketing

Video Podcast: Why & How to Create Your Own in 7 Simple Steps

Video podcasting is one of the fastest-growing industries in the world, with an estimated 132 million growth in the United States alone by 2022. So, what's the fuss all about? Video

YouTube

YouTube Marketing Strategy For 2023

YouTube is big! It is no surprise that 50 million users publish video content on YouTube everyday. But, if that makes you lose hopes, you need to relax, loosen up your tie a bit and listen to me carefully when I say, "high quality video content will take you places"

Video Marketing

This is how you can get a Viral Effect on your B2B Marketing

If you are handling a marketing campaign and are about to roll out your next video, I can't see why you cannot move ahead with all guns blazing and give a B2B video that is classy enough to belong to your brand, yet witty enough to go viral.

Sales Process

Top 6 Actionable Tips on Selling Products Online

When it comes to online selling, actionable plans that give quick & permanent results are important to formulate and achieve. In this post, I am going to give you some handy actionable tips on "How to be a successful online seller" for both beginners and pros.

eCommerce Videos

Our Top 5 Picks on How to Increase E-commerce Sales

Every business experiences incredible highs and devastating lows on its journey to success. How quickly does a brand bounce back from failures is the measure of its flexibility towards doing business.

eCommerce Videos

5 Advanced Strategies to Improve E-commerce Conversion Rate

Are you thinking of starting a new online store? Or, do you have one already but don’t know how to optimize it to get a higher conversion rate? If the answer to any of the above questions is yes, know that conversions aren’t luck.

Social Media Marketing

Linkedin Video Ideas to Redefine B2B Marketing

Earlier, marketers used long form B2B content to make themselves seen on LinkedIn. However, with the launch of native videos in 2017, LinkedIn has become one of the most effective professional networks to introduce, build and promote businesses.

eCommerce Videos

Top 5 E-commerce Product Video Examples

If you are a retailer and are still limiting your products to images and sale(sy) copies, you are missing out on a lot! It is high time you incorporated videos in your online shop, to get found, impress prospects and have them buy from you.

Video Marketing

The World's Best B2B Video Campaigns of All-time

By delivering an immersive viewing experience, B2B videos have the ability to stick within clients' memory and help them make a decision in your favor. Such videos are a great way to introduce your platform as a solution to a continuing problem.

Social Media Marketing

Social Media Video Aspect Ratio: The Ultimate Cheat Sheet

Companies around the world keep up with the latest marketing fads to stay relevant and top of mind. At the moment, videos seem to be the ultimate marketing tool that can change the game for you. This is why, most of the brands today look up to videos to get noticed, make a mark, convert and delight.

Video Marketing

The THIN but THICK line between video platforms & video marketing platforms

What comes to your mind when you think of a "video platform"? There is a high chance that you might be thinking of the place where you see most of the videos, and for most of us that is Youtube.

Video Production

5 Ways to get started with B2B Videos right away

Videos have taken over even the B2B space with a swept. It is a great time for B2B businesses to grow & flourish, which is why we have come up with this blog to explain you, how and why B2B companies should include videos at every stage of their communication.

Video Marketing

Video Marketing for SaaS to Accelerate Growth

Around the world, SaaS companies struggle to create value out of intangible products. This is because, unlike B2C, they do not have glamorized alternatives like rich packaging, celeb advertisements and witty one liners in their bag, to attract customers.