Video Marketing

Video Marketing

The Complete Video Marketing Guide For 2023

Moving into 2023, Digital video marketing is a multi-billion dollar industry globally. Videos have become an inseparable part of marketing as they have much greater impact on the audience than other forms of

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Corporate Video Production: How to Make a Corporate Video

A corporate video is a commercial video made by a company and representing the brand. Corporate videos can be both internal and external. Internal ones are usually made for the employees; they are

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8+ Video Content Marketing Tips for 2023

Over the last decade, the amount of time people have spent watching video content has risen. Especially during the Covid-19 pandemic, when everyone was stuck at home, the average rate of watching videos

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Will Video Marketing Still Dominate the Trends in 2023?

If you’re wondering whether video marketing will still dominate the trends in 2023, you’ve come to the right place. With so many digital marketing strategies available, it can be challenging to

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Beginner's Guide to Facebook Video Marketing

The two pillars for any business’s successful brand presence are Social Media and Content. When it comes to Social Media, the first name that comes to mind is the social media giant

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How Can Social Listening Impact Your Video Marketing Strategy?

Video marketing is one of the best ways to build a brand and establish genuine connections with any target audience. When done right, video content can be captivating and persuasive, with an undeniable

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3 Reasons to Include Videos in Your Marketing Strategy

When it comes to video marketing, have you ever considered making a promotional video to help you succeed? If you haven't already, this is the perfect moment! Create Your First Video Now You

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Ways to Market Your Business Online with an Excellent Video-Powered Website

People love watching videos, and it's their favorite form of content especially on social media. Videos are not just good for capturing attention or entertaining people, it in fact leads your potential customers

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How to Create Demand Through Video Marketing

A popular adage claims that a picture is worth a thousand words. If that's the case, just think of how impactful moving pictures could be. Video marketing is growing increasingly popular with industries

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Do eCommerce Sites Need Optimized Videos?

What are the benefits of optimizing videos for eCommerce? Is optimization a must for eCommerce videos or can you do without it as well? The argument in favor of video for eCommerce marketing

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Top 6 Tips to Enhance Your Facebook Video Ads

Facebook receives 8 billion video views daily [https://techcrunch.com/2015/11/04/facebook-video-views/], making it the perfect place to get your video ads seen. Facebook video ads have become one of the

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Royalty-Free Sound Effects for YouTubers

Youtubers spend a lot of time making creative and entertaining videos. Now, imagine watching a YouTube video with no sound effects. Sounds boring, doesn't it? Sound effects bring your videos together, and that

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How to Make Your Video Testimonials More Trustworthy

Brands must build trust to bridge the gap between customer intent and action. Potential customers are more likely to trust product recommendations from genuine people who have already used and benefited from a

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How to Incorporate User-Generated Content Into Your B2B Content Marketing Strategy

“Every person holding a smartphone is on your marketing team. Empower them to share visual content about your brand.” - Donna Moritz User-Generated Content (UGC) is one of the biggest trends to emerge

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Why Videos are Important to Email Marketing

Do you create videos for your business? Have you ever wondered why videos are important to your marketing strategy, particularly to your email marketing strategy? This blog post is all about that. We'll

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LinkedIn Video Marketing Tips to Approach Clients

In recent years LinkedIn has evolved from a text-heavy networking platform to a visual-based b2b marketing platform. In fact, 63% of video marketers want to use LinkedIn as their primary platform for video

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5 Reasons Why Your Business Should Start Video Marketing Today

If you’re not using video marketing yet, you should start using it now. Video marketing is an extremely effective tool that can help you strengthen your brand image, engage with your audience,

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9 Ways to Boost Your Small Business Using Brand Videos

Video marketing is gaining a lot of traction across businesses of all shapes and sizes. The key to popularity lies in their ease to reach and engage with target customers across all platforms.

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Seven Ideas for Creating Marketing Videos for eCommerce

Short and long. Educational and entertaining. Live and prerecorded. The role of videos as a marketing tool is only growing on every touchpoint: online stores, social media, and offline venues. Consumers want to

Video Marketing

Video Ads: Levelling Up Banner Ads With Videos

Video makes a big difference, and it’s come to dominate the focus of advertisers. Media banners are 267% more effective than static ones [https://www.mobileads.com/blog/rich-media-engagement-converts-better-static-banners] and provide 8x

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9 Amazing Video Marketing Tips for B2B Brands

Mobile video ad spending in the U.S. is projected to increase to $9.26 billion [https://www.statista.com/statistics/456180/digital-video-advertising-revenue-device-digital-market-outlook-usa/] in 2024, more than twice the amount spent in 2019

Marketing

How to Use Videos in Your Email Marketing Strategy

Do you want to revamp your email marketing strategy? Read ahead to find out how you can use videos in your email marketing strategy. Email is one of the best ways to reach

Sales

Video Script: How to Write a Video Script in 2023

This blog post is all about how to write a video script from scratch. When you see sales reps closing deals just like that using videos, you know there’s a lot of

Video Production

Video Background Music: How to Choose for Business Videos

This blog post is all about video background music. So, you’ve decided to use videos to take your business’ visibility to another level. Or maybe you dream of becoming the next YouTube

Sales

The Ultimate Guide to Creating Thought Leadership Videos

This is the ultimate guide on creating thought leadership videos for your business. Do you want your brand to be seen as a leading authority in your industry and stand out in a